Gran Hotel Claridge Granada

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Challenge

To create a uniform that reflects the hotel’s values of luxury, elegance and distinction, whilst aligning with an already established identity. With a small workforce comprising various roles, the challenge was to standardise the uniforms without compromising the exclusivity of each role, striking a balance between sophistication and functionality to ensure comfort and efficiency in day-to-day work.

Solution

The Gran Hotel Claridge Granada’s uniform collection strikes a balance between historic sophistication and modern functionality. Each garment has been designed to reflect the hotel’s distinction and exclusivity, ensuring that staff not only embody the hotel’s identity, but also feel comfortable and able to carry out their duties efficiently. The final design enhances the luxury experience that the Gran Hotel Claridge Granada offers its guests, ensuring that the team – from reception to the kitchen – presents a consistent, elegant and professional image.

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Two people wearing cream-colored sweatshirts with text and leaf designs; one shows the back with horizontal lines and text, the other shows the front with 'Born in the Med' text and leaf graphic.
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“Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus”
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"As we’re in the midst of our expansion, VRANDED is proving to be a key partner in helping us overcome the issue of uniformity and put it completely behind us"
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"There are no limits to the pieces we can create, and they always take great care to ensure the quality of what they deliver."
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“VRANDED perfectly brought Juanjo Oliva's design to life. Excellent fabrics and cuts; after three years, the teams are still delighted.”
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"Being able to delegate all day-to-day logistics to your Uniforms Flow system saves us a huge amount of time and resources across our more than 100 shops."
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They have created stylish, comfortable and high-quality uniforms, having fully understood exactly what we were looking for."

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