Coral Star Hotel

The collection was created around a very clear concept: living in summer mode. Inspired by those endless summers of childhood, where every day was spent amongst the beach, sand, toys, towels and improvisation, the collection recaptures that sense of freedom and transforms it into a design language. The uniform is no longer seen as a rigid element but becomes an extension of that relaxed, optimistic and colourful atmosphere that defines the Coral experience. The look and feel is inspired precisely by that moment when a family heads down to the beach laden with belongings, clothes and accessories. A seemingly chaotic image which, reinterpreted through design, is transformed into a fresh, dynamic collection full of subtle contrasts. The silhouettes are loose-fitting and contemporary, prioritising comfort and a sense of familiarity. The collection utilises Coral’s signature colour palette, introducing splashes of colour against a clean backdrop that creates balance and maintains the brand’s identity throughout the hotel.