Balbisiana
PASTRY AND FASHION
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Problem
To create a consistent look for Balbisiana that is in keeping with its refined and polished aesthetic. Because these days, at least in the world of gastronomy, appearances (sorry to the romantics) are just as important as what’s on the inside.
Solution
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Insight
Balbisiana es la pastelería de moda de Madrid. Gracias a Balbisiana son tendencia las tartas de estética imponente y preciosista a las que incluso da cierto reparo hincar el diente, aunque en el momento en el que se pierde el miedo, no hay forma de parar. Triunfan los postres cuya estética es (casi) tan deliciosa como su sabor, y en este aspecto en España Balbisiana se ha erigido en la estrella.
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